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Abstract

This research examined the methods and outcomes of the national election under

the new constitution in Ubon Ratchathani. The research has four objectives; (1) to examine the
voters’ attitudes, emotions, and trends of decision-making by comparing the situation before and

after the election, with the use of polls; (2) to examine the relations of the voters’ behaviors in
employing resources especially their expenses with the strategy of the budget planning in running

the national election campaign of the members of the parliament (MPs) in Ubon Ratchathani ;
(3) to understand the changes of the political alliance of the candidates and the changes of political

party switching of the former MPs and the relations of these changes with the results of the election;
(4) to examine the factors affecting political decision making and the effects of the election under

the 2017 Constitution in Ubon Ratchathani.

The scope of time in this research covers the period from 1 October 2018 until
30 September 2019, which included a period before the Royal Decree for the 2019 General

Election was issued, through the election, until several months after the Election Commission
endorsed the election results for Ubon Ratchathani. The methodology is qualitative, drawing on

data gather through interviews, participant observation, and document analysis from the media
and other relevant channels. The study revealed the following findings.

1) Attitude is the concept used to measure emotion and trends of decision-making in the

voting. Polls were used to explore the election by comparing the pre-election and post-election
situations with the actual voting on election day. Then, the results were analyzed.

Before the election, polling was used to examine the attitudes, emotions and trends
of decision-making and compare with the actual score. Data were collected from 14 February to

17 March 2019 in the province’s ten constituencies. The accuracy of the survey was approximately

70 percent.